More than 250 people visited the shelter between July 12 and July 17 after the program was advertised on Facebook
Published at 7:55 PM GMT on Jul 19, 2016 | Updated at 7:56 PM GMT on Jul 19, 2016
About Clear the Shelters
NBC and Telemundo owned stations are teaming up with hundreds of shelters across the country to host Clear the Shelters, a nationwide pet adoption drive on Saturday, August 18 to help find loving homes for animals in need. More than 150,000 pets found their forever homes since 2015.
An Indiana animal shelter is encouraging "Pokemon Go" players to walk an adoptable dog, and Facebook has hired a production company to film the initiative.
Muncie Animal Shelter director Phil Peckinpaugh said a film crew shot video about the shelter's efforts Monday. It will appear on Facebook Stories, a video series that showcases human interest stories from around the country.
Peckinpaugh promoted the program on Facebook after the smartphone game craze sent groups of players walking around the community in search of digital creatures.
More than 250 people visited the shelter between July 12 and July 17 after Peckinpaugh advertised the program on Facebook. The post was shared tens of thousands of times as of Tuesday morning.
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